Executive search for fruit and vegetables

We find leaders for growers, packing houses, exporters and distributors of fruit, vegetables and citrus.

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The industry

Why the fruit and vegetable sector calls for a specialized headhunter

Fresh produce is a perishables business: production, harvesting, grading, packing, cold chain and sales must work in sync, often for demanding export markets.

We map professionals at large growers, packing houses, exporters, distributors and the juice industry, considering crop, region and destination market.

What the fruit and vegetable market demands of leaders

  • Production and harvest planning
  • Packing house and grading
  • Cold chain and perishables logistics
  • Exports and certifications
  • Sales to retailers and importers
Challenges

Where the right hire makes a difference in fruit and vegetables

Production

Planning and harvesting

Farm managers who deliver volume and quality at the right time.

Packing

Grading and packing

Operations and quality leaders for packing houses.

Market

Exports and retail

Sales professionals with access to importers and large retail chains.

Positions

Positions we recruit for in fruit and vegetables

Only leadership and strategic positions, from coordinator to C-level.

Agricultural operations directorView functionQuality managerView functionSupply chainView functionKey account managerView functionSales directorView functionCEOView function

Related industries: Irrigation · Coffee · Agroindustry and food · all industries

How it works

The recruitment and selection process, step by step

Full transparency at every step: you know exactly what happens from the first briefing to the hiring of the ideal candidate.

Client alignment

It all starts with a deep dive into your challenge: we understand the role, the business goals, the company culture and the ideal technical and behavioral profile. This initial alignment defines the search map and avoids rework down the road.

Market mapping

We map the agribusiness market in full: companies, competitors, regions and the professionals who stand out in each function. This is where we identify target talent, including people who are currently employed and satisfied.

Active search (headhunting)

We go after the best proactively. We combine direct headhunting, our own talent pool and AI-powered technology to approach qualified candidates no job posting would reach, with full confidentiality when the process requires it.

DISC

Behavioral screening (DISC)

We apply the DISC methodology to mapped candidates to understand how each person tends to act, communicate and make decisions. Only those whose profile fits the team and the challenge move on to interviews.

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Interviews and assessment

We assess each candidate in technical and behavioral depth, validating experience, achievements, motivations and fit with your company culture. Only those who truly make sense for the position make the shortlist.

SHORTLIST

Shortlist delivery

You receive a lean shortlist with the best options in the market, each with a complete profile report. Instead of screening dozens of résumés, you choose among qualified finalists, with accuracy above 70%.

FAQ

Questions about recruitment in fruit and vegetables

Do you recruit for fruit exporters?
Yes, in export sales, quality, operations, logistics and management.
Do you serve the juice and citrus industry?
Yes, in agricultural, industrial, quality and management positions.
Do you recruit packing house managers?
Yes, as well as production, quality and perishables logistics managers.
Does Geração C3 recruit for operational roles?
No. We work only on leadership and strategic positions, from coordinator to C-level, plus senior specialists. The shortlist is delivered in 15 days on average, with over 70% accuracy on the first list.

Hiring a leader in fruit and vegetables?

Talk to our team. We know the industry, map the right professionals and run the process confidentially, from alignment to shortlist.

Talk to our team