Executive search for foliar and specialty fertilizers

We hire leaders and technical sales professionals for foliar nutrition, biostimulants, adjuvants and specialties, where selling is technical and results must show in the field.

TargetTeam sales
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clients served
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accuracy on the 1st shortlist
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days, on average, to the shortlist
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years of founders' experience in management and leadership
The industry

Why the foliar and specialty fertilizer sector calls for a specialized headhunter

In the specialty market, the product does not sell itself. You have to explain the management practice, prove results in trials and support the grower throughout the season. That is why RTVs, market development and technical marketing are the positions that make the most difference.

We map professionals at specialty nutrition, biostimulant and adjuvant companies, crop protection and biologicals manufacturers and input retailers, paying attention to the crop and region they cover.

What the foliar and specialty fertilizer market demands of leaders

  • Technical selling with management recommendations
  • Running trials and demonstration plots
  • Knowledge of crops and application windows
  • Relationships with input retailers and consultants
  • Value positioning against price-driven products
Challenges

Where the right hire makes a difference in foliar and specialty fertilizers

Field

Proving results

Market development that turns trials into recommendations.

Channel

Input retailers and consultants

Sales leaders with access to the people who influence growers' decisions.

Portfolio

Technical launches

Technical marketing that positions each product for the right crop.

How it works

The recruitment and selection process, step by step

Full transparency at every step: you know exactly what happens from the first briefing to the hiring of the ideal candidate.

Client alignment

It all starts with a deep dive into your challenge: we understand the role, the business goals, the company culture and the ideal technical and behavioral profile. This initial alignment defines the search map and avoids rework down the road.

Market mapping

We map the agribusiness market in full: companies, competitors, regions and the professionals who stand out in each function. This is where we identify target talent, including people who are currently employed and satisfied.

Active search (headhunting)

We go after the best proactively. We combine direct headhunting, our own talent pool and AI-powered technology to approach qualified candidates no job posting would reach, with full confidentiality when the process requires it.

DISC

Behavioral screening (DISC)

We apply the DISC methodology to mapped candidates to understand how each person tends to act, communicate and make decisions. Only those whose profile fits the team and the challenge move on to interviews.

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Interviews and assessment

We assess each candidate in technical and behavioral depth, validating experience, achievements, motivations and fit with your company culture. Only those who truly make sense for the position make the shortlist.

SHORTLIST

Shortlist delivery

You receive a lean shortlist with the best options in the market, each with a complete profile report. Instead of screening dozens of résumés, you choose among qualified finalists, with accuracy above 70%.

FAQ

Questions about recruitment in foliar and specialty fertilizers

Do you recruit RTVs for foliar fertilizers?
Yes. It is one of the positions we handle most in the specialty segment, along with regional managers, market development and technical marketing.
Do you serve biostimulant and adjuvant companies?
Yes, in sales, technical, industrial and management positions.
How do you find specialty professionals?
We map people who already sell specialties in your company's crops and regions, including at crop protection and biologicals manufacturers and input retailers.
Does Geração C3 recruit for operational roles?
No. We work only on leadership and strategic positions, from coordinator to C-level, plus senior specialists. The shortlist is delivered in 15 days on average, with over 70% accuracy on the first list.

Hiring a leader in foliar and specialty fertilizers?

Talk to our team. We know the industry, map the right professionals and run the process confidentially, from alignment to shortlist.

Talk to our team